Green-e Program Contact: Siobhan Doherty: siobhan@resource-solutions.org 415-561-2118.
   

 

   
Green-e Press Release 2006
   

 


GREEN-E CERTIFIES NEW RENEWABLE ENERGY PRODUCT FROM NATIVEENERGY

The Market Continues to Grow with another Green-e Certified Marketer

SAN FRANCISCO, CA (May 1, 2006)-- The Green-e Program of the Center for Resource Solutions announced today that CoolWattssm Renewable Energy Certificates (RECs) sold by NativeEnergy, LLC are now Green-e Certified.

NativeEnergy was founded in 2000 to bring new renewables to market. NativeEnergy is now expanding its services to support operating wind farms across the country through Green-e certified REC sales.

"We are very proud to add Green-e certified products to our portfolio of high quality renewable energy solutions," says President & CEO Tom Boucher. "We recognize that demand for renewable energy has many faces, and we are pleased to offer the best variety of solutions available in the market. Everyone who wants to help put the brakes on global warming and help kick our fossil fuel addiction should visit us at nativeenergy.com."

In keeping with its track record for attracting prominent brands and organizations, NativeEnergy is launching its Green-e certified CoolWattssm service as the electricity offset program of choice for the national RenewUS campaign launched this week on www.RenewUS.org. The RenewUS campaign, developed by Stonyfield Farm, Clean Air-Cool Planet, and Earth Day Network, is intended to engage consumers to rally to purchase clean energy to help clean our nation's energy supply to avert the impending climate crisis. NativeEnergy 's CoolWattssm service allows individuals to green-up their electricity purchases by supporting new wind farms that reduce the burning of coal and other fossil fuels that would otherwise be required. By displacing the need to burn these fuels, new wind farms help reduce global warming pollution. With Green-e certification, NativeEnergy's CoolWattssm business customers are able to use the Green-e logo on their product labels, or to earn LEED points for certification by the U.S. Green Building Council.

"Through the purchase of NativeEnergy's CoolWattssm product, consumers support the generation of wind power" said Siobhan Doherty, Green-e Representative for the Northeast and Mid-Atlantic Regions. "Green-e certification means corporate, government and residential customers who buy NativeEnergy's CoolWattssm renewable energy certificates can be confident they are receiving the environmental benefits associated with renewable power generation."

Green-e is the national symbol for renewable energy excellence. Green-e provides independent, third-party certification to ensure renewable energy products meet strict environmental and consumer protection standards. Providers of Green-e certified renewable energy agree to abide by the Green-e Code of Conduct, and meet Green-e disclosure and truth-in-advertising requirements.

Green-e's annual verification documents that the company purchased or generated enough quantity and type of renewable energy to meet customer demand and marketing claims and protects customers from paying for renewable energy that is "double sold" to other customers or used simultaneously to meet regulatory mandates. Through the Green-e logo, growing numbers of consumers are able to easily identify high quality renewable energy that they can trust, as well as everyday consumer products that are "Made with Certified Renewable Energy."

About NativeEnergy
NativeEnergy is a leading national marketer of renewable energy credits or "green tags," offering individuals and organizations a means to compensate for their global warming pollution, or to effectively power their homes and businesses with renewable energy. As a Native American majority-owned company with environmental justice and sustainability at the core of its mission, NativeEnergy focuses on Native American and family farmer-owned renewable energy projects that help build sustainable economies for communities in need. NativeEnergy is a Co-op America Business partner, a coalition member of CERES, and member of the Vermont Businesses for Social Responsibility. Online at: www.nativeenergy.com.


About Green-e and the Center for Resource Solutions
Launched in 1997, The Green-e Renewable Energy Certification Program is the leading voluntary certification and verification program that sets standards for renewable electricity-based products in three markets for renewable energy: restructured, regulated, and tradable renewable certificates. To learn more about certified renewable energy available throughout North America, visit: www.green-e.org, or call 1-888-63-GREEN.

Green-e is a program of the Center for Resource Solutions (CRS), a national nonprofit organization that makes it easier for people and organizations to use renewable energy. CRS designs and operates national and international programs that support the increased supply and use of renewable energy resources such as wind, solar, biomass, geothermal and low-impact hydroelectric power. To learn more about CRS, visit: www.resource-solutions.org.

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~ For more information, contact Kėri Bolding, CRS Director of Communications & Business Promotions~

To learn more about certified renewable energy available throughout the US, visit www.green-e.org, or call 888.63.GREEN.
Green-e is a program of the Center for Resource Solutions (CRS), a national nonprofit organization that makes it easier for people and organizations to use renewable energy.