Green-e Program Contact: Kassie Rohrbach: kassie@resource-solutions.org 415-561-2106.
   

 

   
Green-e Press Release 2006
   


ROSES ARE GREEN IN CALIFORNIA

Green-e Certifies Roseville Electric’s Green Roseville Program

SAN FRANCISCO, CA (February 6, 2006)-- The Green-e Program of the Center for Resource Solutions announced today that Roseville Electric's new "Green Roseville" option is now Green-e certified. The City of Roseville joins the largest network of renewable energy providers who certify their high quality products with the nation’s leading certification and verification program. Just two months after the program’s launch, almost 400 residents choose “Green Roseville” and Roseville Electric announced a community goal to enroll 4% of the community (or 2,000) by the end of the year.

“Roseville residents can now choose ‘Green Roseville' for their homes and businesses with independent assurance that it meets strict standards for environmental and consumer protection from the nation’s leading symbol for renewable energy excellence,” said Kassie Rohrbach, Green-e Representative for the Western Region. “Green-e looks forward to working with Roseville Electric to increase the demand for renewable electricity.”

In front of the 100% Green Roseville- powered Civic Center, Roseville Electric held a press event today to celebrate the business and residential leaders of the Green Roseville program. These early adopters of the clean energy program were recognized as leading customers that have been instrumental in bringing new wind and solar energy to Roseville and California including: FedEx Kinkos, Yammamoto and Lee Family Dentistry, Project Go, Inc, Debbie O’Jones, Bar Jo Service, B&H Building, Williams +Paddon Architects, and Planners, Roseville Electric and Roseville Civic Center.

Roseville Electric provides 98% of the energy for the ‘Green Roseville’ program from California-based wind power. This “homegrown” wind energy, with the additional 2% of electricity from local solar power, meets strict Green-e standards for eligible renewables. Through the development of those local renewable energy projects, “Green Roseville” provides Roseville citizens with a simple and affordable option to support clean air.

3 Phases Energy Services, a California-based renewable energy company, supports Roseville Electric in its goal to be a national renewable energy leader by helping to develop and administer the program and manage the renewable energy purchases on behalf of Roseville Electric.

Green-e is the leading renewable energy certification and verification program in the U.S. The program provides independent, third party certification to ensure certified renewable energy meets strict environmental and consumer protection standards. Green-e’s verification protects customers from paying for renewable energy that is “double sold” to other customers or used simultaneously to meet regulatory mandates.

Through the display and recognition of the Green-e logo, the national symbol for renewable energy excellence, a growing number of consumers are able to easily identify high quality, certified renewable energy options, as well as everyday consumer products that are “Made with Certified Renewable Energy.”

Providers of Green-e certified renewable energy agree to abide by the Green-e Code of Conduct, and meet Green-e disclosure and truth-in-advertising requirements. All Green-e marketers undergo an annual verification audit to document that the company purchased or generated enough quantity and type of renewable energy to meet customer demand and marketing claims. Over one hundred marketers and utilities throughout North America now offer Green-e certified renewable energy products. Collectively these suppliers sold 3.5 million MWh of Green-e certified renewable energy in 2004.


About Roseville Electric:
Roseville Electric, the City of Roseville's electric utility for the past 93 years, provides the community with some of the lowest energy rates in California and the nation's highest service reliability. Roseville Electric strives to achieve a sustainable energy future for its customers by investing in clean renewable energy projects and energy efficiency programs. To learn more, visit: www.rosevilleelectric.com.

About 3 Phases Energy:
Founded in 1994, 3 Phases Energy is a national renewable energy marketing and development company providing green pricing support services for utilities, retail and wholesale sales of Green Certificates, onsite solar photovoltaic and efficiency installation services, and renewable electricity direct access services. Visit: www.3phases.com.

About Green-e and the Center for Resource Solutions
Launched in 1997, The Green-e Renewable Energy Certification Program is the leading voluntary certification and verification program that sets standards for renewable electricity-based products in three markets for renewable energy: restructured, regulated, and tradable renewable certificates. To learn more about certified renewable energy available throughout North America, visit: www.green-e.org, or call 1-888-63-GREEN.

Green-e is a program of the Center for Resource Solutions (CRS), a national nonprofit organization that makes it easier for people and organizations to use renewable energy. CRS designs and operates national and international programs that support the increased supply and use of renewable energy resources such as wind, solar, biomass, geothermal and low-impact hydroelectric power. To learn more about CRS, visit: www.resource-solutions.org.

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~ For more information, contact Këri Bolding, CRS Director of Communications & Business Promotions~